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How The 'Niche' Sex Toy Market Grew Into An Unstoppable $15B Industry

When people don’t have the money to go out, they stay home (and use their sex toys). While monetization in some aspects of the adult industry has started to decline, such as porn, businesses selling toys have seen steady growth. This trend is due to increased commercialization, changing perception, and availability to purchase items both in-store and online. The Germany sex toys market held the second largest revenue share in Europe in 2023, owing to the high adoption of sex toys among consumers. Around 52% of adults admitted to using sex toys during partnered sex while 45% of adults used sex toys for masturbation. Sex toys are perceived as an important tool for sexual enhancement by German men and women.

Plus, the brand uses only recyclable cardboard materials in its packaging. We rounded up the 15 best sex toys to suit any preference and budget. Referral advertising is more organic in that it relies on a customer’s outstanding experience prompting them to rave to family and friends. However, there are ways businesses can push customers to refer their social circle to your sex toy business. One such means is to reward customers with discounts or merchandise for each referral.

The phallus is what’s commonly referred to as the shaft of the penis, and it includes a couple of erogenous zones. The glans is the top of the phallus, usually referred to as the “head,” and the frenulum is a thin strip of connective tissue on the underside of the glans that can be particularly sensitive to targeted stimulation. Both of these areas can be sensitive to internal and external stimulation. Erotic furniture is furniture specially shaped for comfort, penetration levels, and stimulation. Also known as sex furniture, it is any form of furniture that can act as an aid to sexual activity.

We-Vibe's compact sculpted vibrator features an ergonomic design with an applicator that adjusts to your own body as you explore its use. Reviewers indicated that it is on the quiet side (a bonus for indiscreet use!), and the vibrating motors in the gadget's tip make for fun use, even when alone. But the interactivity of this toy is impressive thanks to We-Vibe's mobile application, which means a partner can cycle through over eight different rhythms and speeds from afar. The online sex tech retailer is letting new customers save 10% on their first purchase when they enter their email address.

The online adult store is dishing out sweet sales on several most-wanted gadgets for him and her. If you want a wide range of toy options, Lovehoney and Babeland fit the bill. Both retailers cater to various needs and sex-play preferences, and Fariello says they’re known for good customer service. Allison Kent, a licensed clinical social worker focusing on relationships and sex, urges you to visit a sex toy store and ask a salesperson for help. The educational training that store staff receives tends to be comprehensive — and the human interaction, she says, far exceeds what you will experience online.

Our selection of adult toys offers a number of vibrating products that can help take your sexual pleasure and orgasm to the next level. Whether you're looking for a wand massager, remote control egg vibrator, or vibrating cock ring, come and shop our wide selection of vibrators for sale from top sex toy brands. Find an adult sex toy that enhances your sex life and upgrades your masturbation pleasure.

While penitential manuals listed what was prohibited, trial records documented what people were accused of. Artificial penile nodules are inert objects inserted beneath the skin of the penis to enhance the pleasure of female/male sexual partners during intercourse. Moreover, one of the first treatment options for erectile dysfunction (ED) was detailed in the Kama Sutra, detailing dildos and penis extensions made of wood or reeds tied to the waist. It is probably a representation of a courtesan or entertainer performing a sexually-explicit show.

Outsourcing manufacturing is the process of working with manufacturers who bring your creation to life. A drawback is less control over the quality of each product than you’d have with a hands-on approach to manufacturing. That said, it’s important to verify that your manufacture is following safety standards and regulations. Also, you can sell a wide range of accessories alongside sex toys.

If you’re planning to use it to peg, opt for a slim, texture-free dildo, like the Tantus Silk small (or medium) dildo. We're grouping these three together since they’re all for impact play, but they are all very different devices. A flogger is a multi-tailed scourge (like a whip/lash) that's typically made of soft leather. A paddle is, well, a paddle, and it’s often made of leather or wood. A crop is just like a riding crop (i.e., the one used with horses), and it's often made of leather.