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How The 'Niche' Sex Toy Market Grew Into An Unstoppable $15B Industry

The Canada sex toys market is expected to witness significant growth over the forecast period, due to the increasing demand for adult toys. Online retailers have a significant presence in Canada due to the customer preference for discrete delivery and offers provided by these retailers. Popular online retailers in Canada include PinkCherry, NaughtyNorth, and Fantasia.

Plus, the brand uses only recyclable cardboard materials in its packaging. We rounded up the 15 best sex toys to suit any preference and budget. Referral advertising is more organic in that it relies on a customer’s outstanding experience prompting them to rave to family and friends. However, there are ways businesses can push customers to refer their social circle to your sex toy business. One such means is to reward customers with discounts or merchandise for each referral.

Another area of interest for us as a company has been communication with the mainstream public via social media. Determining the best sex toys on the market is a task best served with a heaping dose of subjectivity—arguably more so than with any other product. Luckily, it’s never been easier to experiment with an array of products to find the ones that work for you. We named the Magic Wand Rechargeable Cordless Vibrator the best sex toy overall, thanks to its powerful motor and impressive battery. If you’re on a budget, we recommend the Maude Vibe, an ultra-quiet model that’s easily portable. Those seeking extra comfort should try the Tabu Nuri, which has a unique warming function.

We tested the Vibe, a gender-neutral slim teardrop that tapers into a round point. It can be purchased on its own or bought with condoms and a lubricant that come in packaging as pretty as Aēsop’s. Proper cleaning of sex toys is essential to avoid bacterial infection or transmission of STIs. While some STIs die once the fluid they live in dries, others (such as hepatitis and scabies) can live for weeks or months outside of the body.

If you're new to the game, let us tell you that the simultaneous internal and external anal stimulation from this plug feels heavenly. We especially love letting our partner take control with the one-touch wireless remote. Plus, “it’s hands-free, waterproof, and has customizable vibration settings, making it a very versatile toy that can give you a different experience every time,” says Lehmiller. You don’t need to break the bank to be the proud owner of an awesome pleasure-product.